Transcribe your sales calls in seconds.

What is sales call transcription?

Sales call transcription is the process of converting a recorded sales conversation into a written text document. The transcript captures everything said during the call, typically with speaker labels identifying the rep and the prospect, and timestamps marking when each passage was spoken.

AI tools like Vook.ai handle this automatically. You record the call with your usual dialer or video platform, upload the file, and Vook.ai returns a structured, readable transcript in less than a minute per hour of audio, with no manual typing required.

Why transcribe sales calls?

Transcribing sales calls turns a one-time conversation into a reusable asset. The benefits are concrete:

• Better follow-ups. Reference the exact words and commitments made during the call rather than relying on memory.
• Faster coaching. Managers can read transcripts in a fraction of the time it takes to listen to recordings.
• Objection tracking. Spot recurring objections across your calls and build better responses.
• CRM accuracy. Paste verbatim quotes and action items directly into your CRM notes.
• Win/loss analysis. Compare transcripts from won and lost deals to find patterns in language and positioning.

How AI transcription works for sales calls

AI transcription models are trained on large volumes of speech to recognize words, punctuation and sentence boundaries. When you upload a sales call recording, the model converts the audio to text and applies punctuation and capitalization automatically.

Vook.ai processes audio in less than one minute per hour of recording. On clear audio in supported languages, accuracy reaches up to 99%. Accuracy can be lower on low-quality phone recordings or calls with heavy background noise, and the built-in editor lets you correct any error before exporting.

Speaker diarization: identifying who said what

Speaker diarization separates a transcript by who is speaking. For sales calls, this means distinguishing the rep from the prospect, or telling apart several participants on a group call. Vook.ai applies diarization automatically and labels each speaker in the transcript.

After transcription, you can rename speakers (for example, changing "Speaker 1" to the rep's name), create a new speaker, or reassign a passage to the right speaker when one voice was split across two labels. All edits happen in the built-in editor, with no need to upload the file again.

Privacy and compliance for sales call recordings

Sales recordings often contain commercially sensitive information: pricing discussions, competitive intelligence and prospect details. Choosing a transcription tool with strong privacy practices is not optional.

• France-based storage. Your recordings and transcripts are stored in France (EU).
• AES-256 encryption. Your files are encrypted at rest.
• You control retention. Your files stay in your account until you delete them; deleting a transcript also removes its audio.
• No model training. Your recordings are never used to train AI models or shared with third parties.
• GDPR compliant. A Data Processing Agreement is available on request, and the right to deletion is respected.

How to get the most from your transcripts

A transcript is only as useful as what you do with it. Once your sales call is transcribed on Vook.ai, several workflows become available:

• Summarize with Vook Chat. Ask the AI for a concise summary, a list of action items or the prospect's key objections.
• Export to your CRM. Copy the transcript or summary into your CRM notes field, or export it as DOCX and attach it to the deal record.
• Share with your manager. Export a PDF with speaker labels and timestamps for structured call reviews.
• Build a call library. Save transcripts to your Vook.ai account, organize them in folders and find any call by name with search across all your folders.